Built in Munich | Helping Munich Startups Build Better Brands

A community initiative by WIDE.
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Munich is home to some of Europe’s smartest builders.
World-class products. Groundbreaking research. Ridiculously ambitious founders. Teams solving problems most people don’t even know exist.

Yet somehow, too many of these companies stay hidden behind technical jargon, forgettable branding, and products that deserve far more attention than they get.

Built in Munich exists to change that.

Ready to go big big?

How do i win?

How?

Build the product.
We’ll help build the brand.

To celebrate the launch of Built in Munich, we’re giving three Munich-based startups the opportunity to win professional branding support from WIDE.

Whether you’re preparing to raise funding, enter new markets, attract enterprise clients, or simply want your brand to match the quality of your product, apply for a chance to receive one of three strategic branding prizes designed to help your business grow.

🥇1st Prize: Minimum Viable Brand

Your product already works. Now your brand should too. Receive a complete brand identity upgrade (from positioning and messaging to visual direction) designed to help you stand out, build trust, and grow with confidence.

🥈 2nd Prize: Brand Touchpoint Audit

See your business through your customers’ eyes. We’ll review every major touchpoint (from your website and messaging to your visual identity) and show you exactly where your brand builds trust and where it’s holding you back.

🥉 3rd Prize: SEO Growth Report

Great products deserve to be discovered. Receive a comprehensive SEO audit with a practical roadmap showing how your company can improve visibility, reach international audiences, and generate more qualified traffic.

Applications Closed.

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